Bezos is at it again, this time announcing his intention to shake up the American health care industry. His strategy for doing so teaches some valuable lessons.
- Surround yourself with the right people
- Have a learn-it-all mindset
- Be ready to play the long game
Take Goal 2 and apply it to digital transformation- it's is no good adopting a digital platform if you are then dependent on a vendor and army of consultants to iterate and make constant change.
Too little, too late and too distant to the customer.
You have to free front-line staff to make the constant changes frequently that deliver the optimal customer experience and operational efficiencies.
Learning by mistake and even failure. That sorts out digital changers from digital transformers.
Have a learn-it-all mindset. The problem with putting a bunch of experts together is you run the danger of everyone thinking they have all the answers. That's why it's important to have what Bezos refers to as "a beginner's mind." In other words, you don't want to be a know-it-all; you want to be a learn-it-all. By doing this, you adopt a student's mentality, in which you rethink everything from the ground up. You're not forced to remain within outdated or irrelevant constraints, rather, you're looking for new and innovative solutions. Additionally, you're not concerned by how others view you, rather, you're focused on growth. That gives you the liberty to pursue bias for action, to experiment and make mistakes--and transform these into learning opportunities.